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Look, we get it! There are a gazillion marketing vendors out there. They are calling you, emailing you and maybe even stalking you while you search the internet. The problem is, with marketing, there are associated costs, so while you may think these vendors can help, it’s important to understand how their solutions can benefit…

In the past, when a customer encountered an issue with your brand or product, they would reach out to your business by phone, letter or email. However, social media has become the new hub for customer service and brand messaging. The issues that used to be solved by a customer service representative can now displayed…